Author Archive

Yes Times are Really Tough – And Selling Harder Might Not Save You Right Now.

The world feels very unstable. Times are tough.

Prices are climbing. Sales are slowing.

Decisions are dragging. Projects being put on hold.

Everything is tightening, contracting.

And let’s be honest… it’s stressful.

The instinct is to sell harder – push more. We have to make our targets. We need to maintain our margins. Get the deal at all costs.

(Our shareholders want their returns you know!)

The instinct?

Push more. Sell harder. Close the deal.

Because targets don’t disappear just because times are tough.

I get it.

But here’s the question…Is that actually working?

Or are you just working harder… for less return?

Creating more stress…for less reward?

Maybe it’s time to Think Differently.

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Why Most Businesses Are Getting AI Wrong (And How to Fix It)

Let’s be honest…

AI is a hot topic

Right now, AI is being used in many businesses, but it is not being managed properly.

And there is a big difference between the two.

In many companies and sales teams, you will find individuals experimenting with AI tools. Some are using it to write emails. Others are using it to prepare proposals. A few are even using it to analyse data or improve their sales conversations.

On the surface, this looks like progress.

But the reality is that there is often not much structure behind it.

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