SALES TRAINING

Sales Skills Training is our Area of Specialisation. We have a proud 16 year track record of successfully teaching Powerful, Practical Selling Skills and Sales Techniques to create Successful Sales Teams. All of our Sales Courses are designed to achieve Immediate, Measurable and Sustainable Results – Guaranteed!

Scroll down to view the Four Types of Sales Courses which we offer. All the courses are modular, can be combined with one another and are always customised to meet your specific requirements.

PROFESSIONAL Selling Skills

All the BASIC Tools and Skills for Successful Selling are taught and practised during this Practical, Interactive Sales Course.

Attitude Adjustment, Personal Preparation, Market Segmentation, Proper Prospecting, Client Qualification, Questioning to Uncover Needs, Perfecting Presentations and Proposals, Overcoming Objections, 8 Proven Ways to Close More Deals, Effective Following-Up Techniques and How to ensure that you get Quality Referrals.

Guaranteed to Produce Real Results!

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STRATEGIC Selling Skills

Learn SMART ways to Sell more Strategically using the Latest Strategic Tools and Technologies for our Connected World.

Professional Selling Skills combined with a well-designed Sales Strategy sets you apart from your opposition. This workshop will equip your sales people with powerful ammunition to go out and win the strategic battle instead of fighting a price war. A comprehensive Strategic Selling Skills Program will comprise all or some of the following elements:

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RETAIL Selling Skills

Designed to Dramatically Improve the Sales Performance of Frontline Retail Store Sales Staff who sell mainly to "walk in" Customers.

This workshop includes the following modules:

Attitude Adjustment, Personal Grooming, Ways to identify and approach Different Customers, Building Trust Quickly, Effective Communication Skills, Questioning Techniques, 8 Powerful Closing Tips , Up-Selling, Cross Selling and Self-Motivation Skills.

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The 7 Secrets of Sales Superstars

7 Proven, Practical Secrets to Double your Sales

Selling is the most undertrained profession on the planet. Less than 20% of salespeople are adequately equipped with The Latest Selling Skills, Sales Systems, Strategies, Tools and Techniques to ensure their continued success. They are stuck in an unproductive discomfort zone, while the opposition grabs their customers and market share. And their managers are wondering what on earth to do about it!

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MARK’S SALES ARTICLES

  • Are you fighting a Price War or winning the Strategic Sales Battle?

    Mark BergerGreetings Fellow Entrepreneurs, Sales Professionals and Managers!

    Is it just me or did this year simply fly by, like an illegal taxi at a roadblock?

    And what an exceptional year it has been. We have been blissfully busy working with two types of organisations: Those fighting the Price Wars and those who are winning the Strategic Battles.

    Read More

  • Are you postponing your success?

    Mark Berger Top HatHow successful are you right now? Where do you place yourself on a scale from 1 to 10? And wherever you put yourself, are you happy with your score? If not, what would you need to do in order to really succeed?

    Read More

  • Struggling to meet Sales Targets?

    In many industries right now, making sales is very tough, in some cases almost impossible. Salespeople are frustrated and demotivated, sandwiched between the pressure of meeting targets and their customers’ reluctance to buy. Traditional sales techniques are not getting the required results.

    Read More

Sales Testimonials

  • My team and I would like to thank you most sincerely for the inspiring and informative session on the 10 P’s of Sales. We thoroughly enjoyed your relaxed and authentic approach, which had the target audience not only riveted in terms of your core message but also having fun.

    Jennifer Allen – ABSA Bank

  • Mark – Just to say THANKS for Friday. You were GREAT. The delegates really enjoyed you and you did make a difference. We will contact you again in the future.

    Beulah van Rensburg – Media 24

  • Dear Mark - Thanks so much for the great Sales Training workshop you conducted with us. We learnt so much about integrity in the sales environment and the focus of go giving instead of go getting!   We are feeling very positive about our approach to renewals and new members.   Many thanks!

    Coleen van Staden – Cape Town Tourism.

  • Mark - you truly are a remarkable man full of positive energy which one can’t help but absorb. I learnt a lot from your motivational speaking and sales training and I will certainly be putting some of your tips into practice. You also opened my eyes to see that I am making a lot of mistakes which I can now see and improve on.

    Natalie Vermaak - L R Plastics.

  • The feedback from the team has been so awesome it makes me happy to know that they GOT IT!!  I just want to tell you that in the past week one of them has written almost R 700 000 worth of business, communicating much better with all her colleagues and clients, asking advice and basically has just switched 150 %.

    Zelda Robertson – Three Cites Hotels Group.

  • Mark, when Jill returned from your Retail Selling Skills seminar I was floored by the change, at the same time skeptical that it wouldn’t last, but Jill continues to impress me. There has been a remarkable increase in her sales, and she is also showing more initiative and really appears to be enjoying her work. So thanks for helping her get there, it’s been good for my business and even better for my stress levels.

    Dan Saks – Bloom – V&A Waterfront

  • I have had such raving reviews from the staff with regards to the 2 day Sales Training course. To quote them: “the best one so far.” Cold Press Media would like to establish an ongoing training relationship with you during the next 12 months.

    Jennifer Steyn - Cold Press Media

  • The feedback from your training has been awesome so I am sure we will be looking at doing a follow up session soon. Thank you so much for everything!

    Kate Naughton – Jewel Africa.

  • Thanks for your contribution at our annual Fedhealth sales conference in Hermanus. The staff were extremely impressed with the style and content of your presentation and it has certainly changed their approach to sales. They needed a new approach to sales and this has definitely given them the tools to achieve their goals.

    Chris Norton – National Sales Manager – Fedhealth.

  • I did my first round of store visits today. Every single Ponds lady I visited today was in a positive mood. Not only that, but they were happy and confident with their customers, very approachable and getting on so well with the store managers and staff that I almost had heart failure! They were far too creative with their sales approaches and used all your closing sales statements like they were born to say it. What am I to do now? I have no problems to sort out, no fires to put out and no angry clients on the phone!? This is a disaster :)

    Renate Niebuhr – Unilever Ponds

  • Thanks for the great session today. The feedback was excellent, mostly 5s (out of 5) and 4s.
    A number of delegates rated it as the item they most enjoyed of the 3 day programme!

    Amelia Keefer – Gordon Verhoef & Krause

Mark is a Member of

  • Past President of the Cape Chapter
  • Leader of Cape Town Chapter
  • Cape Town Business Manager